Privacy Policy

VLASNA – Oleksandra Zheinova
61 rue de Lyon, 75012 Paris, France
Email: sasha@sashazheinova.com

1. Introduction

At VLASNA, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website or interact with us. By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect the following types of data:

• Personal Information: When you contact us via forms or inquiries, we may collect your name, email address, and any additional information you provide in your message.
• Automatically Collected Data: We automatically collect information such as your IP address, device and browser information (type of device, operating system, browser version), and website interactions (pages visited, time spent, and clicks). This data helps us improve user experience and analyze site usage.

3. How We Use Your Data

We use the collected data for the following purposes:

• To respond to your inquiries and messages.
• To analyze website performance and improve user experience.
• To ensure website security and prevent fraudulent activities.

4. Legal Basis for Processing

We process your personal data based on legitimate interest (to respond to inquiries and improve website functionality). We do not rely on consent for these activities.

5. Data Retention

• Emails and inquiries: Stored indefinitely until you request deletion.
• Analytics data: Retained according to the retention policies of the third-party services we use, such as Plausible, Google Search Console, and Meta Pixel.

6. Sharing Your Data

We do not share your personal data with third parties, except for the following purposes:

• Third-Party Services: We use Plausible, Google Search Console, Meta Pixel, and Google Workspace for website analytics, marketing, and email management. These services may collect and store certain data in accordance with their privacy policies.

7. Cookies

By using our website, you agree to the use of cookies in accordance with this policy.

7.1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help improve user experience by remembering preferences, enabling functionality, and providing insights into website performance.

7.2. Types of Cookies We Use

We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a set period). The cookies used on our site fall into the following categories:

Essential Cookies

• Required for website functionality and security.
• Examples: Authentication, session management.

Analytics & Performance Cookies

• Help us understand website traffic and improve user experience.
• Examples: Plausible Analytics, Google Search Console.

Marketing & Advertising Cookies

• Used for tracking user interactions and delivering relevant ads.
• Examples: Meta Pixel, Pinterest Tag.

Functionality Cookies

• Enhance user experience by remembering preferences.
• Examples: Webflow settings.

7.3. Third-Party Cookies

‍We use third-party services that may place cookies on your device. These services have their own cookie policies:

• Plausible Analytics (Privacy-focused tracking) – https://plausible.io/privacy
• Google Tag Manager – https://policies.google.com/privacy
• Google Search Console – https://policies.google.com/privacy
• Meta Pixel – https://www.facebook.com/policies/cookies
• Pinterest Tag – https://policy.pinterest.com/cookies
• Webflow – https://webflow.com/legal/cookie-policy

7.4. How Users Can Manage Cookies

‍Your cookie preferences can be managed through our Ketch Cookie Banner, where you can accept, reject, or customize cookies. You can also:

• Adjust browser settings to block or delete cookies (may impact website functionality).
• Opt out of targeted ads via the Your Online Choices platform (https://www.youronlinechoices.eu/).

8. Your Rights

Under GDPR, you have the following rights regarding your personal data:

• The right to access your data.
• The right to correct inaccurate data.
• The right to request deletion of your data.
• The right to object to or restrict processing.

To exercise these rights, please contact us at sasha@sashazheinova.com.

9. Data Security

We take appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, or disclosure.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the updated policy on this page.

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